You could have an incredible product, an amazing amount of knowledge in your industry or the most affordable solution available; but if you aren’t marketing yourself, opportunities are passing you by. So you have to ask yourself, if someone searched for you online right now, what would you want to them to find? What impression would you want to make? What would you want them to know about you?

There are lots of options and competition in the online retail space, and with more and more purchases being completed on the web, you want to be part of it. Every opportunity you have with a possible customer should not be squandered. Here are a few simple tips to help make sure you don't loose the sale for simple mistakes.

I know that when it comes to those trying to help others, every dollar of your budget must be used effectively. I have assembled this list of the things that come up in conversations with stake-holders of these nonprofit websites often express. Here are a few tips on making your non-profit organization's website more effective: